Case Study

Improving market presence and strengthening results for founders, executives, investors and leaders in healthcare business.

Strategic Positioning - Pharma Distribution| Institutional Market

Crafted a strategic positioning plan for ABRADIMEX and, together with Deloitte, we built the "Report on the pharmaceutical distribution sector in the Brazilian institutional market," the first of its kind, impacting the media and reinforcing the association as a spokesperson for the sector.

Go-to-Market Plan - Medtech | Cardiovascular

Crafted a market entry plan for a medtech company focused on cardiovascular diagnostics, achieving 10% of the Serviceable Obtainable Market in short term.

Governance - Retail Tech | Visual Computing & AI

Crafted partnership guidelines for a visual computing and AI company for retail, providing support in the shareholders' agreement.